10 Key Questions to Guide Your Website Build

1. What is the purpose of your current website?
   Is it about attracting members or customers, providing information, selling services or products, etc.? And how is your current website serving your needs—and how is it not serving your needs?

2. Do you think your current site projects the right story about your organization—your mission, values, and energy? If not, what do you think is missing?

3. What are your hopes and dreams for the site?

4. Do you have a visual identity (logo, color palette, typography, etc.)?
   If so, are you happy with your current visual identity and branding?

5. What sites do you admire that could serve as inspiration?

6. Are there any applications that need to be integrated into the site—perhaps for functions such as meeting booking, forms, or metrics/analytics tracking?

7. Who needs to be kept in the loop (for approvals, feedback, etc.) about the project?

8. What’s your budget for this project?

9. What’s your deadline or timeline for completing this project?

10. What photography and videography will you need?